UX Director, Strategic Initiatives
Jan 2018 - Current
Cvent’s first official strategist is a designer, illustrating the user-focused direction the company is moving. In this role I leverage design thinking and business intelligence models to identify and conceptualize strategic opportunities for Cvent. Anything from rethinking current products, to creating new products & services, identifying new market opportunities, and M&A targets. Led Ecosystem initiative to unify the platform, modernize the UX and rebuild global navigation. Conceptualized and guided the Event Core redesign, and heavily contributed to the Design System’s components, patterns, and templates. Contributing to the processes, growth and strategic direction of the UX team as it grows from ~20 to 60+ FTEs, managing, and mentoring multiple ICs.
Principal UX Designer
UX, UI Designer and acting Product Manager for the Web Builder Framework that makes up the backbone of over 15 products. Was a main contributor to the design system, conceptualized & led mobile redesign and App Builder as we acquired QuickMobile and DoubleDutch, tripling our mobile work force, and many other projects and initiatives.
Lead Interaction Designer, End to End Experiences
Led a multi-disciplinary team of 5 on an exploratory design effort to research, discover, conceptualize, and validate new ways of shopping online, connecting the brand with customers through novel and authentic experiences, and raising CLV. Operating like a design agency within the company, we presented concepts to leadership at key intervals.
Sr. UX Architect, Mobile Lead
1 yr 1 mo
Sole UX designer on the Sam’s Club apps for iOS and Android, phone and tablet. Projects included IA and navigation redesign, search, sort and filter, home Screen, Club Pickup, Scan & Go, promotions, accounts, and many more. I was also able to dabble in service design with store operations, in-store technology, and associate apps.
Sr. Product Designer, HomE, Personalization, Engagement
1 yr 1 mo
In this role I maintained my previous role’s duties and added the responsibilities of a UX/UI Designer. Domain ownership spanned website (global), mobile web, Android and iOS native apps. Worked on eBay's Home page, Collections, Following (600MM; 6.0% CTR on eBay Homepage), Feed, Trending, and other browsable professional and user-generated content. Led Engagement Mechanics initiative - an effort to reduce and simplify 20+ years of engagement signals and methods into one holistic, cross-platform system.
Sr. Product Manager, Mobile User Experience
1 yr 2 mos
Initiated, concepted and directed the eBay 4.0 redesign effort across iPhone, iPad, Android & MobileWeb platforms enabling over $29B in mobile commerce in 2014. The effort led to a global application launch and required tight collaboration with most global product teams, marketing, customer service, core sites and services, and many more. In this role I also served as the steward of cross-platform design and UX consistency, feature parity, and platform-specific technical capabilities and limitations.
Product Manager, Android App
2 yrs 1 mo
Product owner for the Android app as it reached 140MM total downloads, avg. 88k/week, 4.5 star rating, and over $9B in mobile commerce in 2014. Created, designed and managed implementation of new features with 5 agile teams, ran A/B tests and iterated on existing features. Helped interview, hire, and scale the Android team to 40+ employees.
Program Manager, Android App
PgM at eBay is basically a Project Manager but over multiple domains. As the team’s first PgM, I created the SDLC process, helped hire and onboard 20+ FTEs, maintained release schedules, managed service, engineering and design dependencies, reported product health, timeline, and team status to management, scheduled and led team meetings, stand ups and feature meetings, built and maintained wikis and bug databases.
Software Engineer II Quality, Mobile
Co-lead on a team of 10 QEs, managing tasks, test cases and test planning, rote and performed exhaustive global test plans. Since mobile was new I helped define quality metrics and standards for mobile testing at eBay, directly triaged service outages and customer reports and ensured consistent functionality across Web, Android & iOS phone and tablet apps.
Quality Assurance Engineer
Mostly black box testing and bug reporting on popular mobile apps in the very early days of iPhone. Worked on Chegg, Expedia, and eBay apps for iPhone and iPad. CPS was acquired by eBay soon after joining. Great timing.
Prior to the Tech I worked in Music, Television, Marketing, and Graphic Design, while “Kerouac-ing” my way through New York, Los Angeles, San Diego, Denver, and eventually landing in Portland.